What Clients Are Saying
“I’ve had the opportunity to work alongside Pete Chieffo, and it’s always impressive to see how quickly he translates a brief into meaningful, executable ideas.
Pete has led both large and small creative efforts with the same level of clarity and intent—consistently delivering branded environments and activations that don’t just look good, but work. He understands how every touchpoint—physical, visual, and experiential—comes together to shape a brand.
More importantly, he’s a true partner. He gets the business, asks the right questions, and brings a strategic lens to design that elevates the outcome.
I’d gladly recommend Pete’s creative and strategic design expertise to anyone looking to build something thoughtful, cohesive, and impactful.”
— Byron
Managing Partner
BDL Parnters
“Working with Pete was pivotal in realizing Dr. Scholl’s creative vision; as a creative vision lead he set the design direction, ensured cohesive execution across packaging and e‑commerce, and inspired the team to elevate every touchpoint. His collaborative, composed leadership under tight timelines made the brand rebuild not just manageable but genuinely strategic and creatively rewarding.”
— Tom
Sr Director Global Design
Dr. Scholl’s
“Partnering with Pete across Haleon's portfolio — including Emergen‑C, ChapStick, and Centrum — was a pleasure. He delivered consistent, high‑quality design execution across packaging and e‑commerce, managed rollouts reliably under tight timelines, and collaborated seamlessly with cross‑functional teams. Pete’s positive attitude, adaptability, and dependability made him a trusted partner for any creative brief.”
— Heidi
Sr Design Manager
Haleon
“Working with Peter has been a game changer for our Bayer portfolio. His creative vision and meticulous attention to detail brought Bayer Flanax and numerous other products to life across the US and LATAM markets with clarity and cultural relevance. You navigated complex regulatory and production needs while fostering seamless collaboration across teams, consistently delivering thoughtful, market-ready work. Thanks for all his creativity and partnership over the years — we put some really strong products out in the world because of his leadership.”